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We all know that Japanese have a flair for inventing new things and are never bogged down by tough situations. Currently battling with the disaster caused by the massive earthquake and tsunami that wreaked havoc on the country on March 11, the…

Advanced, ambitious and astute – these are the words that aptly describe this state-of-the-art conception of a skyscraper, conceived by Kinetura studio. Named as the Kinetower, this literally metamorphic structure will actually expand according to…

Big is about to get beautiful now; the Scottish government has approved the ScottishPower Renewables’s grandiose plan of a £40 million mega tidal turbine project, off the west coast of Scotland in Sound of Islay. It is already touted that this 10…

It is a carnival carousel from 1926 exhibited at the annual South by Southwest (SXSW) Interactive conference, but this venerable contraption is reputedly powered by General Electric’s advanced ecomagination technology. The precious power is…

Sustainability seemed to be the order of the day, as Coca Cola unveiled its first-ever dining room installed with ‘green’ features, in New York city. Meticulously designed by photographer Stefan Beckman, this room contains a plethora of sustainable…

An international architectural research organization, Laboratory for Visionary Architecture (LAVA) has contrived of a balanced conception that aims to imbue human activities efficiently in a wholesome naturalistic environment, which can then act as a.

Now it is high time for the oil companies to make their ‘green’ move. One of the largest motor oil producers in U.S., Valvoline has unveiled their all new NextGen recycled motor oil. This oil is touted to have more than 50 percent recycled oil…

Finally we have come across a simple yet innovative conception with dollops of practicality imbued in it; this is the Strawberry Tree – a solar powered charging booth for mobile phones, cameras and even MP3 players. A business group of Serbian…

Every day commute is one of the chores most of us dread every morning. What if you could replace the perturbing driving experience with an invigorating one, something you would look forward to, every day? No more continuous horn-honking, being…

One of the defining elements of eco-architecture is any design’s optimum utilization of passive solar techniques i.e. making use of solar heat without any mechanical and electrical aid. In the case of this adroit conception, designer David Fanchon…