Cutting down on unnecessary waste with their packaging and printing is something most brands are embracing. Moreover, technological advances allow a sustainable packaging supplier to manufacture eco-friendly printed boxes without affecting quality.
Without a doubt, the introduction of advanced printing technologies has revolutionized packaging printing. If you are an eco-friendly brand, then it’s vital to ensure that your packaging and print material matches your sustainable ethos. An extensive array of printing methods can be classified as eco-friendly, including UV printing, digital printing, or flexography.
What is Eco-Friendly Packaging?
Eco-friendly or sustainable packaging is defined as packaging that satisfies the following requirements:
- It’s easy to recycle
- Doesn’t harm animals or humans
- It’s non-polluting and biodegradable
- It’s manufactured with low energy consumption
- It’s generally made out of recycled materials
Other significant aspects of eco-friendly packaging include:
- Removing potentially toxic or harmful elements from materials.
- Cutting back on costs.
- Using less material with the option to reuse the packaging multiple times.
The most familiar environmentally friendly material is paper. By its nature, paper is organic, sustainable, and can be reused for various types of packaging.
But while the paper is eco-friendly, it may not give the customers the authentic brand experience and feel for your brand. So how can you add this? Recently, paper packaging suppliers have followed modern trends and adapted to digital printing on sustainable material. This is a fantastic opportunity for brands to invest in custom-printed paper boxes. Here is what you should know about eco-friendly printing!
The eco-friendly printing process begins with the right paper. Kraft paper is one of the most used materials for sustainable packaging. Kraft paper has a retro feel and earthy texture and is usually made of 50% post-consumer waste fiber, carbon neutral, FSC certified, and produced with wind power. Kraft paper doesn’t contribute to waste or pollution in any way because it is 100% plastic-free, biodegradable, and recycled.
To ensure your products stand out from the competitors, you can customize your paper packaging with high-gloss finishes. UV coating is also eco-friendly if done in an energy-efficient manner. Moreover, you can use vegetable inks to create high-quality images while protecting the environment. For example, printing with soy ink is eco-friendly because the ink doesn’t contain petroleum, so it’s not toxic and can produce even brighter colors.
Why Choose Eco-Friendly Packaging?
A survey has revealed that 28% of clients have stopped purchasing a particular item over environmental concerns. Those surveyed wished businesses could reduce their carbon footprint, reduce waste, and produce sustainable packaging. And as the packaging is the first thing customers see from a brand, this indicates how eco-friendly a company is.
Working with an eco-friendly packaging supplier could help your brand and boost consumer loyalty. While sustainable materials or modern printing methods may come with additional costs, they will likely be offset by increased consumer loyalty.
When you are looking for sustainable packaging, opt for eco-friendly finishes instead of lamination, or use kraft paper as the base material. Either way, various sustainable packaging options are recyclable and can make a long-lasting impression on your customers because it demonstrates that you care about our world.
Article Submitted By Community Writer