‘Reduce, Reuse, Recycle’, the buzzwords towards sustainable environmental concerns, are not planted in designing a supermarket. This idea is muted by designer Diana Jess. Based on the concept of ‘Reduce, Reuse, Recycle’ she named the supermarket R3 (Rethink the Way You Shop).
Combining with a recycling center her supermarket design features a main grocery section. This section is no ordinary one. It reduces the packaging waste normally associated with grocery stores.